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Managing Your Business’ Reputation – Crisis Management Research

Managing Your Business’ Reputation – Crisis Management Research

by Cathal Quinn | Sep 7, 2016 | Blog, Branding, Reputation Management, Social Media Strategy

Every business at some point will experience an incident that can negatively affect its reputation. Whether it’s a bad review on Tripadvisor or Yelp, a poor product or service review by a critic or a reputable publication or a faulty product that has to be...
Businesses Can Add Twitter & Facebook Direct Message Buttons To The Company Website

Businesses Can Add Twitter & Facebook Direct Message Buttons To The Company Website

by Cathal Quinn | Sep 1, 2016 | Blog, SME's Marketing Tips, Social Media Marketing, Social Media Strategy, Web Design

We might not want to admit it but our engagement levels are increasing on apps such as Facebook, Twitter, Snapchat and other social media platforms. Social media has become an important part of most people’s lives and businesses have responded to this by using...
“It does exactly what it says on the tin!”

“It does exactly what it says on the tin!”

by Cathal Quinn | Aug 25, 2016 | Blog, Branding, SME's Marketing Tips

Today I was having a conversation with a friend and she mentioned that it is fascinating that we use “it does exactly what it says on the tin” as part of our everyday vernacular and I completely agree with her. It is amazing that a tag line for a company...
Google Puts The Spotlight On Restaurants & Pubs

Google Puts The Spotlight On Restaurants & Pubs

by Cathal Quinn | Aug 18, 2016 | Blog, Reputation Management, Search Engine Optimisation, SME's Marketing Tips, Social Media Strategy

In early August 2016, Google launched a new feature that will affect pubs, restaurants, hotels and B&B’s. Now, when you search for the best places to eat and drink using your Google app, you will be presented with the top reviews from critics and the...
Where To Begin When Developing A Social Media Strategy

Where To Begin When Developing A Social Media Strategy

by Cathal Quinn | Jul 26, 2016 | Blog, Social Media Marketing, Social Media Strategy

The customer is the life blood of any business and customers should be central when developing a social media strategy for any business. Once a firm knows the type of customer they are targeting it will form the basis of their strategy but it is equally important that...
Get Your Business Profile Verified On Twitter

Get Your Business Profile Verified On Twitter

by Cathal Quinn | Jul 20, 2016 | Blog, Social Media Marketing, Social Media Strategy

If you are a regular user of Twitter, you have probably seen a “blue tick” on the profile of celebrities, sports stars, journalists and most well known people, for example the image below is the twitter profile of professional golfer Henrik Stenson. This...
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